Index of social moods

Russian Public Opinion Research Center (VCIOM) presents its monthly social well-being indices. The empirical basis for calculation of the indices that underlie dynamic series - are monthly “Express” opinion polls data conducted by VCIOM in 46 regions of Russia in 138 sampling points (1600 respondents) using representative nationwide sample (taking into account age, sex, education and territorial zoning quotas of the State Committee of Statistics).

Public Mood Indices are based on the following Indicators:

  • Satisfaction with life;
  • Social optimism;
  • Financial state;
  • Economic situation in the country;
  • Political situation;
  • General vector of development of the country


Methods of the Calculation of Public Mood Indices


The empirical basis for the calculation of indices that underlies dynamic series are monthly "Express" opinion polls conducted by VCIOM using representative nationwide sample. The method that we use for analysis and visualization of the data obtained in the course of the study is the method of construction index calculation.


The indices for each of the indicators are calculated as a variance between the sum of positive and average evaluation and the sum of negative evaluations.


J = S positive and average evaluation - S negative evaluation


Different types of methods are used to calculate the indices in research and analytical practices of different research centers which deal with public opinion studies

The key motive for constructing this model is to identify the correlation between positive and negative public attitudes. The possibility to get negative values (in case of predominance of negative moods over positive) allows to determine the "critical points" in public mood, and, what is more important, - in real situation. 

Proximity or remoteness of the indices from OX axis demonstrates the presents (or absence) of such "critical points".

Indices of social wellbeing (the difference between positive and negative evaluations)

Indices of the assessment of situation in the Country (the difference between positive and negative evaluations)

  Types of research
  VCIOM-Sputnik survey
  Political Research
  Socio-economic studies
  Research for Business
  Open projects
  “Support of Russia” (“Opora Rossii”)
  Assessment of Russian courts` performance
  Assessment of higher professional education in Russia
  Residents of Moscow and Moscow region about the situation in real estate market
  Development of football in Russia
  Russians on quality of housing and communal services
  State of business climate in Russia
  Life in Russia viewed by Chinese migrants
  Financial behavior of Russians
  Freedom of Speech Index
  Uniform state exam: knowledge, stereotypes, assessments
  Index of social moods
  Eurasian monitor