Press release №2145
21.02.2019
CITIZEN LEADERSHIP: CRITERIA AND QUALITIES

IN BRIEF

  • People should be honest, hard-working and kind, according to Russians
  • Public leaders should be honest and able to listen to other people.

Honesty, hard work and kindness are top positive traits a citizen should have, according to Russians. To be a public leader, it is also important to get a good education and to have an ability to listen to others.

MOSCOW, February 21, 2019. Russian Public Opinion Research Center (VCIOM) presents the data of a study devoted to the essential traits people and public leaders should possess.

Russians consider that honesty (73%), hard work (51%) and kindness (47%) are the most important qualities in people.  Education is prized by 39% of respondents; 30% pay attention to goodwill. Personal involvement and a sense of humor are important for 28%. Every fourth (23%) appreciates self-confidence; 22% value initiative. Twenty percent of respondents think straightforwardness is an important human trait. 

In recent years, the Russians have dramatically changed their opinions regarding the qualities of the leader who deal with socially useful activities. Whereas in 2015 respondents pointed to proactive attitude as the main leader’s quality (44% in 2015 vs 12% in 2019), today most of respondents value honesty (53% in 2019 vs 24% in 2015). This very quality is also regarded to be important for people in general (73%).

The second place in the list of traits of the public leader is held by the ability to listen to others (36%; vs 16% in 2015). This trait is mentioned by 40% of persons aged 60 and over. Every third (32%) considers that public leaders should have a good education. The share of those who think that public leaders should be hard-working has considerably risen (an increase from 13% to 27%). Remarkably, hard work is one of the key human qualities (51%). Twenty-six percent of respondents opt for responsibility as the main quality of the public leader; however this trait is far from being the most important human trait, according to Russians (1%).

A quarter of respondents (25%) value justice in public leaders (an increase from 16% in 2015), but this quality is almost never mentioned among general human qualities (1%). A further 24% appreciate kindness in leaders (an increase from 11% in 2015). Kindness is ranked third in the people’s rating of human traits (47%). The percentage of those who consider personal involvement as the main trait of the public leader has declined: today 23% of Russians mention this quality compared to 33% in 2015.  Organizational skills are also appreciated less than before (a decrease from 29% in 2015 to 23% in 2019). On the contrary, leader’s desire to change the world for the better has become one of the mot important traits (an increase from 17% to 23%).

VCIOM-Sputnik survey was conducted on February 19, 2019. The survey involved 1,600 Russians aged 18 and over. The survey was telephone-based and was carried out using stratified dual-frame random sample based on a complete list of landline and mobile phone numbers operating in Russia. The data were weighted according to selection probability and social and demographic characteristics. The margin of error at a 95% confidence level does not exceed 2.5%. In addition to sampling error, minor changes in question wording and different circumstances arising during the fieldwork can introduce bias into the survey.

 

Now I will read you a list of qualities; please tell me what qualities do you appreciate most in people? (closed-ended question, up to 5 answers, % of total respondents)
  Total respondents
Honesty 73
Hard work 51
Kindness 47
Knowledge 39
Goodwill 30
Personal involvement 28
Sense of humor 28
Self-confidence 23
Initiative 22
Straightforwardness 20
Charisma 15
Purposefulness 2
Responsibility 1
Professionalism 1
Justice 1
Humanity 1
Intellects 0
Openness 0
Attentiveness 0
Adherence to principles 0
All above-mentioned 1
Other 3
Don’t know 1

 

What qualities are important for a public leader, a leader in an organization involved in socially useful activity? (closed-ended question, up to 6 answers, % of total respondents)
  2015 2019
Honesty 24 53
Ability to listen to others 16 36
Good education 27 32
Hard work 13 27
Responsibility 35 26
Justice 16 25
Kindness 11 24
Personal involvement 33 23
Organizational skills 29 23
Desire to change the world for the better 17 23
Communication skills 32 21
Unselfishness 11 18
Openness 28 13
Proactiveness 44 12
Charisma 16 12
Confidence 24 12
Persistence 12 11
Mercifulness 24 10
Trust in others 9 10
Effectiveness 5 10
Goodwill - 1
Initiative - 1
Purposefulness - 1
All above-mentioned - 1
Other 2 3
Don’t know 2 3

 

What qualities are important for a public leader, a leader in an organization involved in socially useful activity?  (closed-ended question, up to 6 answers, % of total respondents)
  Total respondents Aged 18-24 25-34 35-44 45-59 60 and over
Honesty 53 45 51 56 52 54
Ability to listen to others 36 35 36 34 34 40
Good education 32 36 23 31 31 39
Hard work 27 21 25 28 27 29
Responsibility 26 22 28 30 25 22
Justice 25 26 26 25 25 24
Kindness 24 21 22 21 19 35
Personal involvement 23 26 18 23 25 26
Organizational skills 23 21 24 24 24 21
Desire to change the world for the better 23 24 24 23 24 23
Communication skills 21 26 22 19 20 20
Unselfishness 18 20 21 17 18 17
Openness 13 13 17 13 12 12
Proactiveness 12 13 14 12 10 12
Charisma 12 15 8 13 12 13
Confidence 12 16 14 9 14 9
Persistence 11 15 9 12 10 13
Mercifulness 10 5 7 9 13 13
Trust in others 10 9 10 8 11 10
Effectiveness 10 13 15 11 8 7
Goodwill 1 2 1 1 2 1
Initiative 1 0 1 1 1 1
Purposefulness 1 0 0 1 1 0
All above-mentioned 1 2 0 1 2 1
Other 3 1 2 3 4 4
Don’t know 3 5 2 2 3 2

 

Note: Using materials from the site www.wciom.ru or wciom.com, as well as distributed by VCIOM, the reference to the source (or hyperlink for the electronic media) is obligatory!
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